Next Reality News
News: Lawyers for Meta & Genedics Trade Barbs in Patent Infringement Lawsuit
Meta Company has filed its response to allegations that the user interface for their augmented reality headsets infringe on six patents owned by a mostly-unknown company.
News: Mind Map AR Moving from Tango to ARCore
When Google announced its ARCore augmented reality toolkit for Android as its answer to Apple's ARKit for iPhones and iPads, the question from many observers was, "What about Tango?"
News: Zappar Extends AR Services to EVRYTHNG IoT Platform
A partnership between augmented reality company Zappar and IoT services provider EVRYTHNG will bring AR experiences to consumers while supplying market data to brands.
Market Reality: As Magic Leap & Microsoft Seek Funds, Educators Prepare the Next Class of AR Innovators
For a company who hasn't released a product and has a reputation for being secretive, Magic Leap sure has a tendency to make waves. Over the past few weeks, they've refreshed their website design, released an abstract YouTube video, and announced a partnership with Madefire to offer mixed reality comics on its device whenever it launches. Next, they are gearing up for another round of funding.
Dev Report: Vuforia 7's New Features Keep It Ahead in an ARKit, ARCore World
The advent of ARKit and ARCore has strengthened the demand for development tools to build augmented reality experiences for compatible iPhones, iPads, and Android devices.
News: You're About to See More AR Ads in Your Mobile Browser, Thanks to Vertebrae
Immersive advertising company Vertebrae has extended its native ad platform to augmented reality via mobile Chrome browsers for Android and Safari for iPhone.
Apple AR: Defend Your Home from Zombies with Your iPhone
While VR promises to take gamers to another world, AR has the potential to bring the game elements into your own neighborhood or home.
Brief Reality: Mobile AR Apps Help Save Rhinos (& Sell Stuff)
Mobile apps themselves are not always the end product or service for generating revenue. More often, they are deployed as tactics within a larger marketing or public relations strategy.
News: Updates to Upskill's Skylight Productivity Platform Make Building AR Apps Easy
Augmented reality software maker Upskill has released the latest version of their Skylight platform, adding a number of new tools to ease implementation and improve functionality for enterprises, including a new application builder.
News: DAQRI Focused on Growth as It Promotes Former Qualcomm Exec to CEO
Augmented reality headset maker DAQRI today named chief product officer Roy Ashok as the company's new chief executive officer to accelerate the company's growth.
News: Magic Leap Will Display Mixed Reality Comics at Launch (Whenever That Happens)
We may not know what Magic Leap's product looks like. And we haven't received even a "save the date" for its launch. But we know that it will display mixed reality comics from Madefire when whatever it is arrives.
Market Reality: Level Ex Closes $11 Million in Financing, While Gaze Coin Seeks $12 Million through ICO
According to Digi-Capital, investors poured $1.8 billion into augmented and virtual reality companies over the last 12 months, including $300 million in the third quarter. These investments are not made without a means to monetize products and services.
News: Google Continues AR Duel Versus Apple with AR Stickers for Pixel 2
Clearly, the next big battlefield for tech gamesmanship between Apple and Google will be augmented reality.
News: Unity Offers AR/VR Training for Developers Through Udacity
As demand for AR and VR developers continues to increase, particularly with the advent of Apple's ARKit platform, Unity has partnered with online learning company Udacity to help developers sharpen their skills for these jobs.
News: Vuzix Previews Smart Glasses Powered by Wearable Computer from Toshiba
A tethered version of the Vuzix M300 smart glasses, developed to pair with wearable computers from Toshiba Corporation, is expected to be available by the first quarter 2018, if not sooner.
News: Avegant Light Field Technology Now Available to AR Display Makers via Development Kits
Avegant Corporation has begun shipping display development kits based on its light field technology that other companies can use in their augmented and mixed reality devices.
News: Windows Mixed Reality Headsets Now Available for Pre-Order
At their event in San Francisco today, Microsoft announced that they have begun accepting pre-orders for Windows Mixed Reality headsets from Acer, Dell, Lenovo, and HP, with the devices arriving on Oct. 17 along with the Windows 10 Fall Creators Update.
Brief Reality: View Your Home Before Building & Build Cities in Your Home with These ARKit Apps
To revise a line from the Blues Brothers, when it comes to ARKit apps, we've got both kinds — home utilities and games. As such, two more candidates for each category have made their way to the app store.
Apple AR: PuzzlAR Dazzles with Interface & Gameplay Designed for AR
Last week, I tried out StackAR, a puzzle app updated to support ARKit where the AR features felt mostly unnecessary.
Apple AR: Assisting the Technically-Challenged Is Easier With Vuforia's New App
If you're a regular reader of this site, there's a good chance friends and family turn to you as their volunteer technical support staff.
News: Microsoft & Ford Demonstrate AR's Potential for Innovation in Enterprises
ARKit and ARCore generate excitement among various segments of the tech industry for spurring adoption of augmented reality with consumers via mobile devices.
Market Reality: Snapchat's World Lenses Are Just the Tip of the AR Advertising Iceberg
Snapchat is mostly credited as the first AR social network, and, like most social media companies, its revenue model is nested largely within advertising. As such, the company now has a new avenue for branded content.
Apple AR: There's Really No Point to Playing StackAR in AR
When explaining augmented reality to the uninitiated, Pokémon Go is often cited as an example. For all its popularity, though, many players would recommend disabling the AR capabilities in catching Pokémon.
Apple AR: The Only Thing Holding The Machines Back From Greatness Is the iPhone Itself
Directive Games received the enviable honor of unveiling their ARKit game, The Machines, on stage as part of Apple's iPhone launch presentation.
Dev Report: These College Students' AR Game Had Their School LARPing a Cyberpunk 'Humans vs. Zombies' in AR
Anyone who knows me well is aware that I am a cyberpunk junkie. The conflict between lowlifes, corporations, and the government, flavored with dystopian future, high technology, transhumanism, artificial intelligence, and noir storytelling, just does something for me.
Brief Reality: Don't Drink & Drive, Unless It's in AR
ARKit is a marketer's dream. By providing tools for creating augmented reality experiences on mobile devices, AR apps can now be deployed easily alongside just about any campaign. As expected, we now have ARKit apps pushing wares ranging from automobiles to tequila.
News: This Creepy Holographic AI Concierge Could Be Following You Around Hotels Soon
Back to the Future Part II missed wildly on many technological advances for the year 2015, such as flying cars and rehydration ovens. However, it connected on several predictions, such as video calling and biometric security, and it was in the ballpark (pun intended) on others, such as the Chicago Cubs winning the World Series.
Apple AR: Army of Robots Enlists ARKit for First-Person Shooter
The promise of augmented reality when it comes to gaming is the conversion of the player's real-world environment into a virtual playground.
Apple AR: Lowe's Builds Pair of AR Apps with ARKit
Lowe's Home Improvement has been an early adopter of augmented and virtual reality in their business practices, so it was a bit of surprise that their name was absent from the ranks of companies launching ARKit apps last week.
Dev Report: Unity 2017.2 Is Out
Being on the bleeding edge is a place that you will get cut from time to time, as has been the case for many developers in the HoloLens space.
Dev Report: Machine Learning Agents Come to Unity
As we have seen previously with the likes of SethBling's Mar I/O videos and other examples, video games seem to be a great source for training AI neural networks. Augmented reality and machine learning are part of a collection of technologies that seem to be growing toward a point of maturity, and that will likely cause them to be intertwined for the foreseeable future. As developers, machine learning will definitely change the way we create software in the coming future. Instead of going lin...
Market Reality: Mira Closes Funding Round as Cappasity Prepares Blockchain Crowdsale
If competition in the augmented reality space was a spectator sport, then ARKit, ARCore, and HoloLens dominate the prime-time broadcasts on ESPN.
Apple AR: Star Wars & LucasArts Veterans Create Life-Sized HoloChess Game with ARKit
Until Star Wars Jedi Challenges arrives in November, a forthcoming ARKit revision of HoloGrid: Monster Battle from Tippett Studios and Happy Giant, might be the closest most Star Wars fans can get to playing the HoloChess game from the movie.
Apple AR: Color BlastAR Rides the Rainbow from Tango to ARKit
Mobile game companies Hit Point Studios and Legacy Games have adapted their Color BlastAR augmented reality game for iOS with the ARKit platform.
Apple AR: Avoid Hills on Your Next Run or Ride via ARKit with Fitness AR
As a long-distance runner off and on for the past, I absolutely detests hills. While there are many apps that can measure elevation and slope for certain routes, understanding spatial data on a line graph or even an elevation map can be difficult.
Apple AR: Houzz ARKit App Beats IKEA to the App Store
With the official release of iOS 11, the availability of an app that uses the much-hyped ARKit platform to place virtual furniture in one's home was expected.
Apple AR: Kaon Interactive Ports Their Marketing Apps from Tango to ARKit
Apple has billed ARKit as a means to turn millions of iPhones and iPads into augmented reality devices. The refrain is similar for Kaon Interactive, a developer of product catalog apps for businesses.
Apple AR: Human Anatomy Atlas Journeys to the Center of the Body with ARKit
An update to the Human Anatomy Atlas 2018 enhances the study of the human body with augmented reality courtesy of iOS 11 and ARKit.
Apple AR: Edmunds Previews Parking Fit for Car Customers with ARKit App
IKEA can help customers determine if a couch fits in their living room, but who is going to help them figure out if their new SUV will fit in the garage?
Apple AR: Redbubble Throws Pillows in AR with ARKit Update
While IKEA will employ ARKit to help you see how that new couch looks in your living room, Redbubble wants to show you throw pillows that match.