Hot Next Reality Posts
News: Intel Takes Us Inside to Reveal How HoloLens 2 Is Transforming Computer Chip Production
The enterprise applications powering the adoption of the HoloLens 2 are only just ramping up as developers continue to work with the still relatively new hardware.
News: Explore the Grueling Wartime Trenches of Golden Globe Winning Movie '1917' via Web-Based AR Experience
Filmed in what appears to be a single continuous shot, war film 1917 is now the front-runner to conquer the Best Picture category of the Academy Awards after bringing home the Golden Globe for Best Motion Picture in the drama category.
News: The Best Marvel Movie Scenes Featuring Augmented Reality Concepts That We Might Use in the Near Future
Over the past decade, Marvel Studios has been a dominant force at the box office, raking in more than $21 billion dollars. Averaged out over that span of time, the yearly earnings of those movies outweigh the gross domestic product of some countries.
News: Children's Book Classic Peter Rabbit & Other Tales Come to AR via iOS App
The landscape for mobile augmented reality apps is still mostly filled with utility and gaming apps, but a new entrant into the space is looking to pull children into the mix.
News: Moschino & H&M Harness the Power of Magic Leap One to Intro Augmented Reality to the Fashion World
Magic Leap has already entered the realm of entertainment and enterprise, but on now it has blazed its way into a new augmented reality frontier: fashion.
News: National Geographic's Open-Air Planetarium Displays Augmented Reality Constellations Through Aryzon Viewers
On June 23, National Geographic will begin welcoming visitors to the world's first outdoor planetarium in Quebec, Canada, where an augmented reality experience overlaid on the night sky will replace the projection systems of traditional facilities.
News: Augmented Reality App Created by NYU Students Can Translate Sign Language in Real Time
While Magic Leap may have plans to eventually introduce sign language translation for smartglasses in the near future, students at New York University have demonstrated that such a feat is possible today with a smartphone and a prototype app.
News: Apple Invades Grammys with iPhone X Animoji Karaoke for Childish Gambino & Migos
On Sunday, the annual Grammy Awards delivered its usual mix of fashion, live performances, and music industry magic, but this time with one important difference: Animojis.
News: Microsoft's New Mixed Reality Capture Studios Aim to Train Next Generation of AR, VR Artists
Microsoft's latest move to further secure its hold on the emerging mixed reality space comes in the form of two new Mixed Reality Capture Studios in San Francisco (the flagship studio) and London.
Apple AR: Color BlastAR Rides the Rainbow from Tango to ARKit
Mobile game companies Hit Point Studios and Legacy Games have adapted their Color BlastAR augmented reality game for iOS with the ARKit platform.
News: NFL Audibles to Augmented Reality for Fan Experience
Beginning in November, National Football League (NFL) fans visiting New York's Times Square can come as close as any civilian can to stepping onto a professional football field. All for less than the price of a pair of cleats.
News: VAR Football Gives Coaches Another Tool to Train Sports Teams With—The HoloLens
The HoloLens is a natural medium for 3D data visualization, which offers a far more ideal approach over 2D screens to managing multiple resources simultaneously and grasping the bigger picture. We've already seen how management is using holograms to oversee cities, firefighters, and the military, and now training for sports teams is being addressed with VAR Football.
How To: Use Your Smartphone's Camera to Instantly Translate Anything
If you're standing in a foreign city, surrounded by signage in a language you don't understand, you won't suddenly be able to read it. But with a clever feature in Google's Translate app, your smartphone can.
News: This Is How the Augmented Reality World of the Metaverse Could Be Opened to the Visually Impaired
One of the primary assumptions in the world of VR and augmented reality is that the user has the ability to "see" virtual objects and the real world structures around them. But what if the user doesn't have perfect eyesight, or any eyesight at all?
News: Beeple's NFT Startup Wenew Could Pave Way for Holographic Displays as Archival Asset
Digital artist Beeple's $69 million NFT art auction at Christie's has a second act called Wenew, and includes attempting to open the digital art floodgates to mainstream collectors and artists alike by using physical goods.
News: You Can Now Try-On & Test Samsung Galaxy Smartwatches in AR via Snapchat
Now that Snapchat has extended its virtual try-on powers from the face and feet to the wrist, Samsung is leveraging the new capability, along with an interactive twist, to sell its smartwatches.
News: Snap Releases Lens Studio 4.0 with 3D Body Mesh & More, Upgrades Scan as Fashion Assistant
Throughout Thursday's virtual Snap Partner Summit, Snapchat's parent company made a profound statement: If you use Snapchat, you're a creator.
News: 8th Wall Revs Up Realism for Web AR Experiences with Real-Time Reflective Surfaces
Since launching its web-based AR platform in 2018, 8th Wall has continued to push the boundaries of what brands can do with AR experiences outside of native apps.
News: Arvizio Brings AR Collaboration to Zoom Meetings with Immerse 3D App for Smartphones, HoloLens & Magic Leap
As businesses flocked to Zoom, Microsoft Teams, Google Meet, and other video conferencing platforms to bridge the gap, we wondered aloud -- why aren't more companies leaning even more heavily on augmented reality?
News: Android Chrome Browsers Get More WebXR Support via Open Source Platform A-Frame & ARCore
While Apple and Google have paved the way for developers to create web-based AR experiences through their respective mobile toolkits, an open source option has entered the space.
News: HoloLens & Augmented Reality Spiders Used in Univ. Study to Treat Arachnophobia
Halloween may be finished, but the augmented reality chills are not over yet for some people. Arachnophobes are bravely facing their fears by cozying up to augmented reality spiders for a university study.
News: Disney's 'Maleficent' Brings Its Magic to YouTube with Augmented Reality Make-Up Experience
Dark mode themes for mobile apps are all the rage these days, but YouTube is taking that a bit literally with its latest augmented reality experience.
News: Spider-Man & Tony Stark's Smartglasses May Become Reality Thanks to DIY YouTuber
Sure, Tony Stark was able to build the original Iron Man suit in a cave with a box of scraps, but can the average do-it-yourselfer replicate the EDITH smartglasses from Spider-Man: Far From Home in a similar fashion?
News: Harry Potter Fans Can Now Summon a Wizarding World Sorting Hat in Augmented Reality
If you need to know whether you are really a Hufflepuff or a Gryffindor, then it's time to get yourself an augmented reality sorting hat.
News: Snoop Dogg Becomes Snapchat AR Character for His Latest Record
He might be an O.G. rapper, but Snoop Dogg has officially entered the cutting-edge of technology via a hidden feature included with his newest music release.
News: I Spent a Full Day Working in the Magic Leap One & Discovered the AR Office of the Future
Why do you need augmented reality? Because enterprise, they say. And while that's certainly true for several disciplines, there's still that mainstream use case hanging out there waiting for users to discover beyond the realm of enterprise and gaming.
News: Nvidia Uncovers Breakthroughs with Dynamic Focus & Prescription Lenses for Augmented Reality Displays
The research team from Nvidia is returning to SIGGRAPH, an annual hotbed of innovation, with two new advancements in augmented reality displays.
News: Matterport Lands $48 Million Investment for 3D Content Capture Technology
The augmented reality industry has an insatiable lust for 3D content, which makes an investment of $48 million into Matterport a no-brainer for investors.
ARKit 101: How to Place 2D Images, Like a Painting or Photo, on a Wall in Augmented Reality
In a previous tutorial, we were able to measure vertical surfaces such as walls, books, and monitors using ARKit 1.5. With the advent of vertical plane anchors, we can now also attach objects onto these vertical walls.
News: Adobe Recruits Adidas to Create AR Retail Store Experience via Project Aero
At its annual MAX event kicking off on Monday in Los Angeles, Adobe gave the audience a new preview of its forthcoming Project Aero augmented reality authoring tool during the keynote presentation.
News: This Android App Lets You Search for Specific Words in Books & Documents via Augmented Reality
One of the neatest tricks available in Google Lens, an app that can identify and interpret real world information, is the ability to copy text from the app's camera view and paste it into a digital document.
ARKit 101: How to Place a Group of Balloons Around You & Have Them Float Randomly Up into the Sky
Have you ever seen pictures or videos of balloons being let go into the sky and randomly floating away in all directions? It's something you often see in classic posters or movies. Well, guess what? Now you'll be able to do that without having to buy hundreds of balloons, all you'll need is ARKit!
Hands-on: Meta's New Meta Viewer App Is the AR Collaboration Tool All Those Sci-Fi Films Imagined
When you drive along the deceptively sedate streets of Silicon Valley, there are few hints that all those nondescript office parks and low-rise buildings contain the very future of the planet, but they really do. On a recent trip to tech's epicenter, I found that out firsthand when I got to visit the offices of Meta, the startup that produced the Meta 2 augmented reality headset.
News: Here's How Shared AR Experiences will work via Google's Cloud Anchors
In the arms race between ARKit and ARCore, Google scored a big win with the announcement of its Cloud Anchors shared AR experiences platform at Google I/O on Tuesday.
News: What's the Difference Between HoloLens, Meta 2 & Magic Leap?
Augmented reality is beginning to leak out into the mainstream world. This is thanks, in part, to ARKit and ARCore. These releases turned the current smartphones owned by millions of Apple and Android users into AR-capable machines. And while there are definitely some awesome use cases for mobile AR, the real future in AR is headworn.
News: Hotstepper Dances Alongside You in Augmented Reality as You Walk to the Next Party
Sure, Blippar was first to market with an AR navigation app for iPhones (and iPads) compatible with ARKit, but does it know how to party? Hotstepper does.
Have You Seen This?: This Battle Royale Is the Best Tech Demo for the HoloLens Yet, but Should Be More
On May 25th, 1977 a small movie with a $13,000,000 budget came out. At the time, the executives involved had no faith that this film would make any money. To the surprise of many in the industry, not only did that film set records, it led to a number of other movies, video games, books, toys, cartoons and so much more. This film we know as Star Wars became a long lasting hit that is still setting records 40 years later.
Market Reality: Greycroft, Zell Lurie Invest in Gaming, While Vuzix and Ubimax Pursue Businesses
Augmented reality can be used to fascinate and entertain, but it can be applied in the workplace. While companies on the entertainment end received their votes of confidence via funding, two companies working with enterprises demonstrated their worth by teaming up to pursue customers.
Dev Report: New Unity ARKit Plugin Update Allows Developers to Iterate Even Faster
In an early morning blog, Jimmy Alamparambil of the Unity team announced a major new update to their ARKit plugin. Developers now can use Unity and ARKit to create AR experiences and test directly from Unity's editor, without deploying to the device.
Apple AR: Prepare to Rage in Real Life with Augmented Reality 'Flappy Bird'
You will soon be able to play an AR version of one of the most frustrating mobile games of all time, thanks to Apple's ARKit.