From Farmville to selling a company to Google, Amitt Mahajan has been through the startup ringer. Now, as managing partner with Presence Capital, he's funding the future of augmented and mixed reality.
German tech store Saturn is experimenting with an AR alien called Paula to push their products ... That's a sentence I never thought I'd write.
Microsoft Research has published a technical paper reviewing their work with near-eye displays for virtual and augmented reality to project phase-only holograms.
At Vision Summit 2017, UK-based Rewind, one of the recent additions to the Microsoft HoloLens Agency Readiness Partner Program, showed off a HoloLens application called "Flight Deck" that genuinely blew me away. The idea of watching a live-action sports experience on a coffee table has been explored and mocked up, but Rewind not only has done it, they will be releasing it later this year.
Marketing and healthcare, two of the leading industries in the adoption of augmented reality, continue to demonstrate applications for the technology in their businesses. Meanwhile, improvements to augmented reality devices are just around the corner with new developments from two display makers.
The common thread between this week's Brief Reality stories is that augmented reality is beginning to prove its worth as a technology that improves workflows and processes. From customer service to healthcare to manufacturing, augmented reality is helping companies improve productivity.
News: Try Windows 10's Mixed Reality Portal on Your PC with Insider Build 15048 — No Headset Required
If you're part of the Windows 10 Insider Program, build 15048 launched this morning, and included a nice big unannounced surprise. You can now launch the Mixed Reality Portal and enable the simulation to try out mixed reality right from your PC, even if you don't have one of the new Acer dev kits.
Virtual reality headsets are all the rage these days, and among the menagerie of tech companies gunning for the top spot, there's one mysterious startup that is ahead of the game—Magic Leap—and you can tell just by watching their latest demo video of their product in action.
Those of us that are actively developing for the HoloLens and the other augmented and mixed reality devices and platforms that currently exist, are constantly looking for the next bit of news or press conference about the space. Especially those of us who are independent developers, which is most of us. Our one hope is to find any information about the road ahead. To know that the hours we spend slaving above our keyboards, with the weight of a head-mounted-display on our neck, will lead to s...
One thing that I got more and more excited about as we got closer and closer to the Microsoft Build 2017 developers conference was finally learning about the new Acer Windows Mixed Reality head-mounted displays (HMD). Brandon Bray, Principal Group Program Manager at Microsoft, had teased us a few weeks earlier at the Vision Summit event in Los Angeles, California, and said there would be a lot more information at Build. Fortunately for us, he was right.
Three years ago, with VR enthusiasts prepared to throw their money at Oculus to get their hands on the yet-to-be-release Rift headset, Google surprised the audience for Google I/O with Google Cardboard, a seemingly late April Fool's joke that actually jump-started virtual reality.
Universal Studios and Cinemark Theaters have enlisted mobile augmented reality game Seek to promote The Mummy, a reboot of the action-adventure film franchise starring summer movie mainstay Tom Cruise.
The Augmented World Expo or AWE — if you are a big fan of AR/MR technology, that is a very fitting acronym — is the world's largest conferences dedicated to all things augmented, mixed and virtual reality. AWE is in its 8th year, and with the massive growth we have seen in the space over the last year, promises to be its biggest year yet.
News: Unity & Microsoft Are Giving Away $150,000 for HoloLens Apps & Loaning Out HoloLens Developers Kits
At the Microsoft Build 2017 conference in Seattle this past week, 3D application and game platform Unity, partnering with Microsoft, launched a contest that drives HoloLens developers to realize their ideas into a full-fledged application and possibly win money for it.
A strange thing is happening: there are people, groups of people even, walking the streets day and night staring wide-eyed at their mobile phones and laughing like manic children. What are these people doing? Are they taking pictures? Are they participating in some new social media craze? Is their activity an omen that the zombie apocalypse is upon us?
Kings Dominion, an amusement park located in Doswell, Virginia, just announced a mobile augmented reality game for park visitors. Gameplay in The Battle for Kings Dominion — available on May 19 for iOS and Android devices — follows the playbook designed by Niantic through Ingress and Pokémon GO.
Verizon will be exclusively selling the ASUS ZenFone AR, which supports Tango (Google's mobile AR platform) and Daydream VR.
This week's Market Reality covers a variety of business news from acquisitions and partnerships to competitive and technology assessments to quarterly financial results.
Instagram just added another nail in the coffin for Snapchat. It looks like it's the AR platforms final hurrah as IG has snapped up the app's last good feature: its AR selfie filters.
Throughout this NR50 series, we have talked about the incredible growth the augmented and mixed reality space has seen in the last year. More devices, software, developers, and use-cases seem to arrive daily. For this growth to have occurred, it took the work of many people, from many different backgrounds and skill sets — and Next Reality wants to recognize them for all that they have done and are doing.
Augmented and mixed reality started as a lofty promise that's just now taking form, but with several companies taking somewhat different approaches, it's hard to understand what's what. Let's take a look at the three big players and what they're doing: HoloLens, Meta, and Magic Leap.
Soon, users will no longer need an expensive headset or even a smartphone to experience mixed reality. The new Microsoft update will be bringing mixed reality applications to every Windows computer next month. This new upgrade to Windows 10 named the Windows 10 Creators Update.
Could the technology that powers games like Pokémon GO be used for surgery in the near future? Researchers at the University of Maryland think so.
If you've ever been inspired to try out 3D modeling after enjoying computer-generated imagery in video games and movies, chances are you've checked out an paid applications like 3ds Max (previously called 3D Studio Max), or even free ones like Blender, then just went "No Way! It's way too complicated."
Thanks to Project-Infrared, there's now a pretty straightforward way to add motion tracking to the HoloLens: Connect it to a Kinect.
The keynote at this week's Vision Summit 2017, a two-day event put together by the Unity team in beautiful Hollywood, California, revealed a few new features coming to the Unity platform. They also previewed some of the beta features that are currently available for those less scared of the occasional hiccup.
Architects are natural candidates to be early adopters of mixed reality. Their trade consists of not only designing buildings and spaces, but also presenting those designs to clients, who then decide that their vision is worth spending thousands (if not millions or billions) of dollars to build in reality.
The world of augmented reality has seen a myriad of different products, from sensor-laden smartphones to robust holographic headsets, but Google Glass's failures nearly killed the middle ground.
Virtual reality is all the rage these days, especially with devices like the Oculus Rift, Gear VR, and HTC Vive hitting shelves lately. But before any of those fancy, expensive headsets ever made it to the market, Google came up with a thrifty and inventive substitute in the form of Google Cardboard.
Virtual and mixed reality experiences feel immersive because they take over your senses in various ways, but they still lack tactile feedback. Haptic gloves can change that, and you can make a pair yourself.
After many months of endless speculation over the mysterious augmented reality platform Magic Leap, software engineers worldwide have been waiting for any news of what development environment this amazing technology might use. Thanks to Paul Reynolds, the former Magic Leap Senior Director of SDKs and Apps, we no longer have to guess. Just like existing mixed, augmented, and virtual reality platforms, developers will be able to use their experience with Unity and the UNREAL engine.
Are there any benefits to watching a movie in a holographic mixed reality headset, or should you just stick with your TV? It's not as cut and dried as you might think. While TVs have some advantages, so does the virtual screen of a Microsoft HoloLens.
The Washington Post believes augmented reality adds an extra layer to stories, and they're doubling down on that belief by adding in new AR features into their already popular "rainbow" news (iOS and Android) and Classic (iOS and Android) news apps.
We've seen plenty of good, bad, and weird things that have come out of the worldwide augmented reality game Pokémon GO, including murder and location-based bans, but nothing on a large scale. That was, of course, until Iran decided to ban the game country-wide.
Now that we've got all of our software installed, we're going to proceed with the next step in our HoloLens Dev 101 series—starting a fresh project and building it into a Holographic application. Then we will output the application to the HoloLens Emulator so we can see it in action.
Don't let the lack of owning a HoloLens stop you from joining in on the fun of creating software in this exciting new space. The HoloLens Emulator offers a solution for everyone that wants to explore Windows Holographic development.
It seems to me you can't swing a dead cat near an augmented reality developer without hearing the word Vuforia escape their lips. PTC's software solution has become the go-to for most developers in the mobile AR space, and since they recently added full support for the HoloLens in Unity, I figured it was about time we learn to make something with it.
The coming year promises to be a good one for those of us watching the augmented and mixed reality world. And the Consumer Electronics Show (CES), starting Jan. 5 in Las Vegas, Nevada, for its 50th year, is bringing 2017 in with a bang—we're expecting a ton of great announcements on the horizon.
With any continuously active software, it can start to become fairly complex after a few years of updates. New features and revisions both get layered into a thick mesh of menu systems and controls that even pro users can get bewildered by. If you are new to a certain application after it has been around for many years, it can be downright intimidating to know where to begin.
News: ODG's New R-7HL Are the First Rugged Smartglasses Made Specifically for the Industrial Workforce
Osterhout Design Group just announced the upcoming release of the newest addition to their smartglasses lineup, the R-7HL, short for R-7 Hazardous Location. ODG worked directly with customers who work in extreme environments to come up with a durable solution that fits their needs; These smartglasses can not only survive but function well in many areas that would otherwise be considered too harsh for augmented reality tech.