Next Reality Features
News: Google's Daydream May Materialize in Just Two Weeks
We've heard a bit about Google Daydream—the new smartphone-based virtual reality platform that is supposed to provide a markedly better experience than Cardboard—but don't really know what it'll look like. Engadget claims we could find out in just a couple of weeks, since Android Nougat is already out, a necessary component of Daydream.
News: Want to Explore with Google Glass? Now's Your Chance
With all signs pointing to a late-2014 release of Google Glass, the company is opening up their Explorer program to the masses. If you're a US resident who is at least 18 years old, sign up right now to be a part of the initiative. It seems as if Google is really expanding the program, as invites are being sent out in masses. I'm happy to report that I received mine this morning, as did a slew of others. So, ready to explore? Sign up, become as early adopter, and stay with us for all the late...
News: CGTrader Arms Retailers with Augmented Reality Content via ARsenal Platform
If online retail is war (and who says it isn't), then CGTrader is prepared to arm its allies with augmented reality ammunition.
News: We Found All the Silly, Wonderful People Playing with Their New 'Star Wars: Jedi Challenges' Lightsabers
If you know your internet history, then you fondly remember the Star Wars Kid and his epic lightsaber display on YouTube. Now, many years later, everyone is following in the footsteps of the Star Wars Kid thanks to the Lenovo Mirage and the new Star Wars: Jedi Challenges app.
News: Apple's Focus on Smartglasses Becomes Clearer with Acquisition of AR Display Maker
While Apple may not be ready to divulge its roadmap for shipping its rumored augmented reality headset, the company's actions tell us a different story.
Apple AR: Demo Teases a Camera App That Expands the Possibilities of Future Effects
A camera app demo that uses Apple's ARKit has been blowing up on Twitter recently and it very well might be the future of how we take pictures with our iOS devices.
News: Fashion Startup Kollectin Lets You Try on Earrings & Necklaces from Indie Designers in AR, with Just a Swipe to Buy
The natural marriage between fashion and augmented reality is charging onward, but not just from the major brands we already know about.
News: HBO Rolls Out 'His Dark Materials' AR Experience To Bring Characters to the Real World
In this year of everything going virtual and remote, it makes even more sense now that Hollywood is leaning heavily on augmented reality. In this case, it's HBO using AR to promote its highly-acclaimed original programming.
Market Reality: Business Interest High, Adoption Low for Augmented Reality
A new survey shows that the majority of companies have an interest in using augmented reality, though adoption remains low. Meanwhile, two companies with support roles in the augmented reality industry are seeing positive financial results.
News: Facebook Ray-Ban Smartglasses Leak Reveals Fashionable Device with Cameras, Multiple Colors
Facebook promised that it would release a pair of smartglasses in partnership with Ray-Ban sometime this year and now it looks like we have our first look at the device.
Market Reality: Samsung Diversifies AR Hardware Bets, PTC Acquires Onshape, & Nvidia Takes AR Content to the Cloud
It's no secret that Samsung is working on augmented reality hardware, as the company has been candid about its intentions. However, what we don't know is exactly how many AR projects the company is working on, as patent filings and reports revealed two more over the past week.
News: Win Part of $225,000 Making a Mixed Reality Game with the Return of Dream.Build.Play
Microsoft is bringing its developer incentive challenge Dream.Build.Play. After a five-year hiatus, Microsoft has announced the 2017 edition of the game development contest with the largest prize pool yet of $225,000.
News: The History of Europe Gets Immersive via HoloLens 2 Experience at St. Peter's Church in Belgium
In recent years, the tech innovation space has been dominated by the US and Asia, with Europe weighing in, but still being mostly lauded for its art history and architecture.
News: Cleanbox CEO Amy Hedrick Is Saving the AR & VR World One Headset at a Time Through Virus-Fighting Tech
The process of trying out new augmented reality and virtual reality hardware is as personal as it gets. Bottom line, if you can't directly try these immersive devices on, it's difficult to really understand the benefits they can bring to your life and work.
News: This Is the Crazy Set Up Magic Leap Uses to Study Your Face
Magic Leap has some seriously awesome tech behind their augmented reality vision, and has made it a point to add a ton of adrenaline into the industry with a revolutionary focus on 3D layering. Today, they gave the public another glance at how they go about it. The image above displays the complete setup that Magic Leap uses to accurately capture someone's entire facial structure. The associated caption to this image reads: "This is where we study the 22 bones & 43 muscles of the face & head."
AWE Giveaway: We Promised Free Passes to the Augmented World Expo & Here They Are
The Augmented World Expo or AWE — if you are a big fan of AR/MR technology, that is a very fitting acronym — is the world's largest conferences dedicated to all things augmented, mixed and virtual reality. AWE is in its 8th year, and with the massive growth we have seen in the space over the last year, promises to be its biggest year yet.
News: Google Offers Virtual Photo Booth Web App Ahead of Socially Distanced I/O Conference
Currently, the COVID-19 pandemic is showing signs of winding down, nevertheless, Google will still hold its annual I/O developer conference as a virtual affair, with keynotes and sessions available as live streams and on-demand videos starting Tuesday, May 18 and concluding on Thursday, May 20.
News: Airstream Lets You Take a Road Trip in Its Latest Trailer via Augmented Reality
The year 2020 sparked a trend of people moving out of big cities, with some opting to buy mobile homes and vans to travel rather than be cooped up in a tiny apartment during quarantine.
News: Pokémon GO Developer Niantic Scores $245 Million in Funding to Fast-Track Real World Platform
With Pokémon GO as its cash cow and the forthcoming Harry Potter: Wizards Unite and Niantic Real World Platform promising future revenue streams, Niantic has convinced investors to bet on its flavor of augmented reality
Apple AR: Get Creative in Making Your Own Virtual Campsite with Orb
The creative possibilities are part of what makes Apple's ARKit so exciting. We've seen new camera effects, painting, and new ways to tell stories through ARKit. Now, the app developer studio "Orb" has created an app to let you create scenes with 3D objects of your choosing.
News: Netflix Sets Its Sights on the HoloLens with New Developer Job Listing
Alright, fellow HoloLens code wranglers, load up your word processor because it's time to spruce up your résumés. According to a report by Variety, Netflix is looking to hire a new Senior Software Engineer — and Windows and HoloLens were mentioned as an end point.
News: Ubisoft Proves They're Serious About AR Gaming at United Europe 2017
Though the Microsoft HoloLens' release to the consumer market is still a distant thought at the moment, Ubisoft is preparing for the future with the unveiling of AR video game prototypes.
News: Peavey & Behringer Showed Off HoloLens at Winter NAMM Music Covention
A few days ago, there were flying piranha, snakes, and dragons roaming around freely at the Anaheim Convention Center in California, but they weren't real or even hallucinations—they were holograms brought to life with the Microsoft HoloLens.
News: Apple Opens App Accelerator in China, Move Could Sway AR Developers Focused on Android Smartglasses
With the latest version of ARKit and a new set augmented reality development tools set to arrive this Fall with iOS 13, Apple has taken an unprecedented step in recruiting Chinese developers to fill the App Store with mobile AR apps now, likely with an eye to the future.
News: Magic Leap Launches Cheddar Video News Channel on Magic Leap One
The team at Magic Leap just got a millennial-style boost with the announcement that financial news network Cheddar is coming to the Magic Leap One.
News: Magic Leap Experiencing Yet Another Major Executive Shake-Up, Report Says
Just when everything seemed settled over at Magic Leap, it turns out that the internal tumult is still in play.
News: NYU Gets Coveted Job to Host the First Publicly Funded VR/AR Facility
The de Blasio Administration of New York City has announced that the NYU Tandon School of Engineering will be hosting the country's first publicly funded VR/AR facility.
News: Pinterest Updates Creepy Lens Feature, Now Recognizes Even More of Your Bedroom
If you find this update from Pinterest more than a little creepy, I agree. If you don't, then keep reading about how Pinterest's updated "Lens" feature is your next must-have tool!
News: New Unity Beta Brings with It Much Needed New Features
At the end of June, Unity 2017.1, the newest version of the popular 3D development engine, went live. And with that release, it brought out some very cool new features like Timeline and Cinemachine, to name a few. Now, for those of us that develop with Unity and follow the beta program closely, these features are not new at all. What is more likely the case is that we have spent a good deal of time using these features for a few months and even possibly helped iron out a few bugs.
News: Epson & DJI Drones Give California Firefighters a Smartglasses Assist During Deadly California Wildfires
The wildfires that spread across Northern California for two weeks in November were among the deadliest and most destructive in the state's history. Ultimately, the incident claimed 85 lives, and hundreds of people are still missing in the wake of the disaster, which impacted over 154,000 acres of land.
Market Reality: Magic Leap Launches, L'Oréal Friends Facebook, & Nickelodeon Takes TV to AR
The long, long, loooong wait finally ended this week for the augmented reality community as the Magic Leap One was finally released. The Florida-based company has loomed over the industry for years promising something big, and now the AR cat is finally out of the bag. Now we get to see if it will live up to expectations, but early reviews are a bit skeptical.
News: Game Dev Superstar Leaves Windows Mixed Reality Team to Return as GM of Bioware
Casey Hudson, the one-time project director for games like Star Wars: The Knights of the Old Republic and the original Mass Effect trilogy, has announced his return to his former home, Bioware as the General Manager. Of course, that also means he is leaving his role at Microsoft Studios as Creative Director, where he was reportedly working on both Xbox One and HoloLens projects.
How To: Add Snapchat AR Effects to Your Spectacles 3 Videos
Snapchat parent company Snap took a huge step towards the realm of smartglasses with the third iteration of its camera-equipped Spectacles sunglasses.
News: Google AR Product Head Defects to Facebook to Lead Camera Efforts
Facebook just ratcheted up its ongoing augmented reality war against the competition by stealing away Google's director of product for AR, Nikhil Chandhok. In his new role, the executive will serve as Facebook's director of product on the company's Camera/AR team.
Market Reality: Apple Presents Bright Future for AR, While Snap Shows Reality of Glum Present
We may have to wait a few years before they arrive, but reports of Apple's headset taking shape in Cupertino gives the tech world hope that its white knight for consumer AR is on its way.
Opinion: Here's Why Magic Leap's Exclusive AT&T Deal Could Be the Key to Its Success, or the Start of a Rocky Rollout
On Wednesday, the tech world woke up to fairly shocking news with the announcement that AT&T would be the exclusive wireless carrier for the forthcoming Magic Leap One, as well as an investor in Magic Leap.
Market Reality: Reggie Watts & Looking Glass NFT Auction, Sketchfab Courts Google Poly Users & Apple Smartglass Rumors
The augmented reality industry has grown steadily over the past four years, but now it is on a collision course with uber-popular non-fungible tokens technology, with Looking Glass and music artist Reggie Watts among the latest to strike while the iron is hot.
News: This iPhone App Gives You Virtual Prizes for Turning Your Curse Words into Objects in AR
If you love to hear yourself talk, you can now enjoy seeing your words materialize in augmented reality with an ARKit-compatible iPhone or iPad.
News: Microsoft Gives Us a Peek at the Reality Room Created for Employees to Experiment with AR & VR
One of the most overlooked components of talking about augmented reality and virtual reality is getting people to actually use the hardware and software associated with these platforms.
News: Windows Mixed Reality Arrives with Fall Creators Update & Headsets
Today, anyone with a compatible PC can download the Windows 10 Fall Creators Update and experience Windows Mixed Reality.