The Latest from Next Reality

Looking at the rapidly evolving mixed reality landscape, we are witnessing a genuine paradigm shift. Samsung's Galaxy XR has just emerged as a formidable challenger to Apple's Vision Pro dominance, and the timing could not be more strategic. The hook is clear. Samsung, partnering with Google and Qualcomm, has delivered a premium mixed reality experience at $1,799, nearly half the cost of Apple's $3,499 Vision Pro. Half the price. That gets attention.

When Apple Vision Pro first launched, many wondered what kind of truly immersive experiences would emerge beyond basic entertainment and productivity apps. The answer is starting to take shape with a military-grade simulation that pushes mixed reality hard. Rogue Labs recently released Flight Sight, an advanced helicopter training platform that combines Apple Immersive Video with 3D aircraft models for an unprecedented level of realism.

When you think about the future of AR glasses, it's hard to get excited about yet another tech demo that promises the world but never quite makes it to your face. That changed when Google and Magic Leap stepped onto the stage at the Future Investment Initiative in Riyadh with something different. A prototype that actually feels like it could work in the real world.

When Valve's latest hardware experiments finally landed in our testing lab, one thing was crystal clear. This is not just another incremental upgrade to the VR landscape. The company that revolutionized PC gaming with Steam and redefined handheld gaming with the Steam Deck has been quietly working on something that could reshape how we think about virtual reality hardware. Early reports suggest Valve has confirmed plans to once again head into the world of VR headset hardware with Steam Frame,...

Microsoft and Meta's latest collaboration lands like a pivot point in mixed reality productivity. The Mixed Reality Link for Windows 11 and Meta Quest headsets is now available to everyone, reshaping how we think about workspace flexibility and cross-platform integration. This isn't just another tech partnership. It is a fundamental shift toward making spatial computing accessible for everyday productivity tasks.

RayNeo just shook up the XR glasses space. The Air 3s Pro is a clean, confident step forward in display tech, and it does it with one number. Brightness. Crank it high enough and the whole experience shifts, from where you can use the glasses to how long you want to keep them on. Gaming, work, movies on a plane, all of it feels less like a compromise and more like a legitimate screen you can wear.

The real estate industry just witnessed a seismic power play that is reshaping the virtual tour landscape. Zillow announced it was pulling all Matterport 3D tours from both Zillow.com and StreetEasy. Another volley in an all-out battle for control over immersive property experiences. The move stems from CoStar's decision not to renew its API agreement with Zillow and the implementation of restrictive content usage terms following CoStar's massive $1.6 billion acquisition of Matterport earlier...

The spatial computing landscape is about to get seriously interesting. Samsung has officially thrown down the gauntlet in mixed reality, with the Korean tech giant preparing to unveil its long-awaited "Project Moohan" XR headset at 10 p.m. ET tonight. This marks Samsung's direct challenge to Apple's premium mixed reality dominance, according to IBTimes. The timing could not be more strategic, Samsung's "Worlds Wide Open" Galaxy Event lands six days after Apple announced the M5 Vision Pro (Apple...

The gaming world just witnessed something remarkable when Disney and Epic Games launched Disneyland Game Rush on November 6. This limited-time Creative Island within Fortnite is the first tangible preview of a massive $1.5 billion partnership that could reshape digital entertainment. Most crossovers toss in a logo and a few skins. This one feels like a proof of concept for what industry insiders are calling the most ambitious metaverse project in entertainment history, with the full Disney-Epic...

When Apple released the original Vision Pro back in February 2024, it made some bold promises about the future of spatial computing. Now, nearly two years later, the company is back with the M5 Vision Pro. It still carries that eye-watering $3,499 price tag (Apple). The difference, finally, is that the upgrades under the hood address many of the complaints that held the original back.

Property hunting just got a serious upgrade. Realtor.com's latest innovation promises to transform how home shoppers explore properties from their living rooms. The platform recently announced the launch of FlyAround, a cutting-edge immersive satellite viewing experience that leverages 3D Maps from Google Maps Platform. This technology-driven approach answers a real shift in behavior, with half of buyers now considering purchasing homes without in-person visits, according to Realtor.com's 2025...

The convergence of Apple Vision Pro and iPhone through spatial design applications represents more than just another tech integration, it's fundamentally reshaping how distributed teams collaborate on complex 3D projects. Apps like Onshape Vision are transforming flat CAD models into life-sized digital objects that designers can manipulate with natural hand gestures, creating collaborative experiences that feel far more natural than traditional video conferencing. The draw is simple and strong,...

Meta's latest foray into display-equipped smart glasses has early adopters buzzing with excitement and genuine praise. These are not the usual photo-and-music shades. The Meta Ray-Ban Display glasses mark a significant leap toward true augmented reality, with a nearly invisible heads-up display tucked into the right lens. Available since September 30th at $799, they are Meta's boldest step yet into wearable computing, complete with the innovative Neural Band controller.

The Samsung Galaxy XR headset has finally arrived, a clear milestone for mixed reality. After months of anticipation, the result of a longstanding collaboration between Samsung and Google, the Galaxy XR headset finally hit store shelves on October 21st, bringing years of work from internal "Project Moohan" to market reality. It is the first device to use Google's Android XR platform, which positions Samsung as a serious challenger to Apple's Vision Pro at nearly half the price.

The convergence of AI-powered creation tools and integrated commerce systems is reshaping how we think about digital experiences. With nearly 98 million daily active users, Roblox has evolved far beyond a simple gaming platform into a massive ecosystem where creativity meets commerce in increasingly sophisticated ways. That scale creates perfect market conditions for platforms like VLGE, which are making it easier to world-build and shop on Roblox, democratizing access to tools that were once...

Meta's latest Ray-Ban smart glasses launch lands at a surprising crossroads, real consumer hunger meets wearable tech that finally feels ready. At $799, they are not impulse buys, yet early reports say they are moving faster than expected. Early retail reports say most U.S. stores that stocked them sold through initial inventory within days; Meta says restocks are coming and it will double the number of retail locations.

Google Research has quietly unleashed something that could fundamentally reshape how we think about creating immersive experiences. The merging of artificial intelligence with extended reality isn't just another tech trend, it represents a potential paradigm shift in immersive intelligent computing, and XR Blocks sits right at the heart of this transformation. There was no public launch event; the release was quiet but has broad implications.

The tech world is bracing for a big moment in mixed reality, as Samsung prepares to officially unveil its highly anticipated XR headset tomorrow. This is not just another product launch. It is Samsung's direct challenge to Apple's dominance in premium spatial computing, and the timing could not be more strategic.

The mixed reality game just shifted into high gear. The market has been buzzing about Apple's next moves in spatial computing, then the company quietly dropped what might be its most significant Vision Pro update yet. Not a tiny tune up. A leap that tackles the practical barriers that kept the original Vision Pro from hitting its stride.

Palmer Luckey's journey feels like the ultimate comeback story in tech. When he first showed the world the Oculus Rift prototype over a decade ago, few imagined his path would run through a controversial departure from Meta, then loop back to his VR roots with a military-grade twist that has defense analysts and tech enthusiasts talking. Who saw that coming?