Next Reality Features
News: Matterport Lands $48 Million Investment for 3D Content Capture Technology
The augmented reality industry has an insatiable lust for 3D content, which makes an investment of $48 million into Matterport a no-brainer for investors.
News: Samsung Beats Apple to the Punch with SmartTags+ & AR Finder
Over the past two product cycles, Apple has been rumored to be preparing to reveal its Apple AirTags tracking devices that can help iPhone owners find their possessions with augmented reality.
News: Leap Motion's New Experimental Tools Give Developers Access to Camera Data & Unlock Multiple Device Support
After weathering an executive departure and reports of a failed sale to Apple, Leap Motion is getting back to the business of pushing the envelope for augmented reality development and interaction.
News: Vuzix Strikes Reseller Partnership with Verizon for Enterprise Customers
It looks like it's cuffing season for AR hardware makers and telecommunications corporations. With AT&T aligned with Magic Leap as its exclusive wireless retailer on the high-end AR side, Verizon has also reached a master reseller agreement with Vuzix, according to a filing with the Securities Exchange Commission.
News: Amazon Pushes Athletic Wear in Augmented Reality with Mo-Capped Fitness Models
Apparently, Amazon's new year's resolution is to bulk up its fitness fashion sales by pumping up its augmented reality muscles.
News: Startup Tilt Five Preps Kickstarter Launch for AR Gaming Glasses, Plans to Ship Product by December
Augmented reality gaming startup Tilt Five is ready to reinvent old school Dungeons & Dragons-style games for the modern age with its augmented reality headset and tabletop game system.
News: ARCore 1.6 Gifts Developers with Improved Lighting & Support for Screen Capturing
Christmas has arrived early for ARCore app developers, as Google just unwrapped a few iterative improvements to the augmented reality toolkit in version 1.6.
Market Reality: Vuzix Defends Blade, Magic Leap Shows Off ML1 & Snapchat Reintroduces Consumers to Its AR Camera
The augmented reality business was all about audiences this week. Vuzix looked for an audience with the Supreme Court of New York regarding a defamation lawsuit against an investor. Magic Leap held an audience with royalty, showing off the Magic Leap One in a rare public appearance. And Snapchat wanted to remind its consumer audience of all the things its camera can do.
News: Magic Leap Shows Off New Software Demo, Teases Release This Summer
After weeks of teasing what many hoped might be a live, on-device demo of Magic Leap software to go along with the hardware glimpse we got last month, it turns out that all we got was a bit of new demonstration video footage.
News: Google Updates AR App to Help Muslims Observe Ramadan When Offline
Ramadan, the Islamic holy month of fasting and prayer, is underway, and Google has rolled out several tools to help Muslims commemorate the event, including an augmented reality app.
News: Say Hello to Unity 2017's New Time-Saving Features for Mixed Reality Development
Early this morning, Unity held their keynote at GDC 2017 in the InterContinental San Francisco hotel. During the event, they talked about their upcoming roadmap and many changes that are coming down the pipe. This list included the lighting explorer, progressive lightmapper, the new 4K video player, native support for Vulkan graphics, TextMesh Pro integration, and the one that really excites me as a HoloLens developer—dynamically/runtime created navigation meshes.
Brief Reality: New Game Underverse Takes a Stab at the Pokémon GO Gaming Model
This week, augmented reality spawns in the world of online role-playing games with a soft launch down under from an indie game developer. Meanwhile, in Asia, another startup wins a coveted award for its AR headset. Finally, an established player in the mobile AR touches up its feature set with an app update.
News: DigiLens Gets $25M Boost from Continental for Automotive Augmented Reality
Waveguide manufacturer DigiLens has closed a $25 million Series C round of funding from automotive technology company Continental, which uses the technology in its heads up displays.
News: Occipital Updates Structure Sensor with Active IR Stereo Depth Sensing in Mark II Version
Years ago, in 2013, Occipital introduced its original Structure Sensor for iOS, a mobile 3D scanning device for measuring three-dimensional objects. Soon after, in an unrelated deal, Apple acquired PrimeSense, the company that made one of the components for Occipital's scanning device.
News: Tech-Savvy Walsh Community Previewed Through Augmented Reality with Pre-ARKit iOS
Walsh, a new community under construction on 7,200 acres of former ranch land near Fort Worth, Texas, will one day contain 15,000 homes.
News: Apple's iPhone X Animojis Are Now Invading Your Favorite TV Shows
Just a day after the release of the iPhone X, the music-meets-comedy pastime known as Animoji Karaoke quickly emerged as one of the popular (albeit frivolous) features used to justify spending $1,000 for Apple's newest smartphone.
News: Yahoo! Japan's Maps App Unveils AR Mode with an Unbearably Cute Mascot to Guide the Way
Whenever Japan does something new in tech, the cute factor is almost always taken into account. The same holds true for augmented reality, as Yahoo! Japan has just revealed its take on AR map navigation with a new AR Mode.
News: Burberry Teams with Google Search to Let You Browse High Fashion in Augmented Reality
Just days ago, Georgio Armani canceled his live show in Milan and opted to stream it instead due to coronavirus concerns. Now, at the start of Paris Fashion Week — shadowed by similar worries — Burberry has launched an augmented reality tool that lets you view the latest high fashion from the comfort of your home.
News: Augmented Reality App Maker Houzz Reveals Major Data Breach
In the realm of internet security, it's becoming clear that augmented reality is not immune to the increasing wave data breaches plaguing users.
News: Better Spatial Maps Will Make Mixed Reality Great
A group of researchers from Stanford University and Princeton University has put together the largest RGB-D video dataset to date with over 1,500 scans of over 700 different locations across the world, for a total of 2.5 million views.
Apple AR: Tayasui Blocks Gives iPhones & iPads a Knock-Off Lego AR Experience
If building with Lego blocks in AR appeals to you, rest assured that an app is on the way for iPhones, iPads, and Android devices.
Apple AR: Luden.io Unveils 'AR Tribe' Mobile Game That Uses ARKit
Luden.io just revealed more details about their mobile game "AR Tribe," made using Apple's ARKit. The company has previously focused on VR games such as InMind 2 and VRobot. This is the company's first attempt at AR, and it looks like it's going to be pretty cool.
News: Google Backs Yet Another AR Cloud Platform via Ubiquity6's $10.5M Funding Round
Google's AI investment arm, Gradient Ventures, has joined a $10.5 million round of funding for Ubiquity6 and its platform for shared augmented reality experiences, just weeks after Google's GV fund backed a competing AR cloud platform.
News: 8th Wall Powers Netflix AR Experience for George Clooney Film 'The Midnight Sky'
Help me, George Clooney. You're my only hope. If that mash-up of cultural references doesn't make sense, it will momentarily.
News: Apple iPhone X Owners Get a Trio of Super-Realistic Snapchat Lenses Aided by the TrueDepth Camera
Snapchat has released three new augmented reality Lenses that boast uber-accurate face tracking courtesy of the TrueDepth camera on the iPhone X and ARKit.
News: HoloLens' First Update Adds Voice Commands, Multitasking, & Much More
Microsoft released a robust version of the HoloLens when shipping the developer kits, but there's still lots of room left to grow. Today, they've released the first update to Windows Holographic, the operating system of the HoloLens, with a whole bunch of cool new features like voice commands and app multitasking.
News: Microsoft to Debut HoloLens 2 Livestream Video Series with Demos, Updates, & Developer Info
To build hype for the HoloLens 2 among developers, Microsoft is borrowing a page out of Magic Leap's playbook.
News: Augmented Reality Treasure Hunt Allows You to 'Snatch' Up Free Beer
Free beer and AR? What could be better? Amstel, a Dutch beer brand, has launched an innovative sampling campaign using an AR app called "Snatch." Snatch is a treasure hunt gaming app, and if you win the game, your prize is 10,000 free pints of Amstel beer, redeemable at Mitchell & Butler pubs.
News: Unity & Microsoft Are Giving Away $150,000 for HoloLens Apps & Loaning Out HoloLens Developers Kits
At the Microsoft Build 2017 conference in Seattle this past week, 3D application and game platform Unity, partnering with Microsoft, launched a contest that drives HoloLens developers to realize their ideas into a full-fledged application and possibly win money for it.
News: He Needed Smartglasses, So He Made a Pair — And You Can, Too
Last year this guy made his own smartwatch from scratch, so in 2020, naturally, he decided to give making smartglasses a try. And it worked!
News: Apple AR Headset Delayed Until 2022, Smartglasses to Follow in 2023, Report Says
After recently renewed enthusiasm for the arrival of Apple's long-awaited AR wearables -- the subject of multiple reports and rumors over the past few years -- some of that excitement may now be dampened a bit.
News: 'Jurassic World' Movie Sequel Hatches Augmented Reality Book to Accompany Sci-Fi Franchise
The first teaser for Jurassic World: Fallen Kingdom just hit computer screens on Sunday, but now plans for an augmented reality book for the film have also emerged.
News: This Hackathon Project Turns Any Room into an Art Gallery
One of the first things you'll do with the HoloLens is place little holograms around your room, and it'll look like you have a large figurine collection. Ralph Barbagallo, Edward Dawson-Taylor, and their HoloHacks team decided to take that a bit further and created an app that allows the user to produce and tour virtual art exhibits.
News: Vuzix Reveals Price for M400 Smartglasses, Opens Pre-Orders for Early Adopters
Smartglasses maker Vuzix rushed out of the gate to be the first company to announce hardware powered by the Qualcomm Snapdragon XR1 for augmented reality wearables, but now the company is buying time until the product is ready to ship.
News: Snapchat's New 'World Lenses' Are More Than Fun; They Open Up the Possibilities of AR
Snap Inc. is no stranger to augmented reality. In fact, AR has been the Snapchat app's most popular feature, as face filters continue to update and change the way we communicate with each other. But in a new move, Snap Inc. is showing its commitment to improving AR and its real-world integration with its updated world lenses.
News: Archer AR App Deputizes Viewers as Detectives
The producers of FX's animated series Archer have devised a plan to introduce augmented reality hijinks into its eighth and penultimate season with a new app for iOS and Android devices.
News: This Accessory Lets You Control Almost Any VR Headset with Gestures
The Oculus Rift's virtual experiences become a little less immersive when you're barely moving in a chair with a headset on, playing on a gamepad—but you don't have to accept that reality anymore.
News: Google Stays Nimble with ARCore 1.4 Update, Bringing Passthrough Camera Auto-Focus & Wider Availability
Google's ARCore team is staying busy, as evidenced by yet another update of its augmented reality toolkit.
News: DigiLens Looks to Plastic Waveguides as Alternative to Glass for AR Smartglasses Displays
When it comes to the future of AR smartglasses, DigiLens has one word for you. Just one word. Are you listening? Plastics.
News: Give the Gift of AR This Holiday Season with These 12 Newbie-Friendly Ideas
If you're a regular reader of Next Reality, you're more likely to spread the joy of augmented reality than most others. But it can be difficult to introduce newbies into the AR fold if you don't give them exactly the right starting point in terms ease-of-use and affordability. But fear not, oh gift-giving AR pioneer, we're here to help!