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Nov 1, 2019

Facebook recently hit a snag in its quest to take augmented reality face effects to its millions of users.After a media firestorm over a new plastic surgery filter called "FixMe," provoked by concerns ...

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Aug 21, 2019

Music producer Mark Ronson, fresh off his Oscar win for Best Original Song as a co-writer of "Shallow," the song by Lady Gaga and Bradley Cooper for the movie A Star Is Born, has now added augmented r ...

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Aug 13, 2019

With Snapchat making the leap into the smartglasses realm, Facebook had to find a way to try and steal its competitor's augmented reality thunder.On Tuesday, the social media giant took the opportunit ...

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May 22, 2019

With the upcoming Memorial Day weekend serving as the unofficial start of summer, Pepsi is turning to Instagram to help sell its soft drinks to quench the thirst of beachgoers and BBQers.This week, Pe ...

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May 9, 2019

Next to Apple, Snap is currently one of the most important companies on the planet in terms of delivering products that are moving augmented reality into the mainstream. That's why it's no surprise th ...

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Apr 30, 2019

Two years ago, Facebook founder and CEO Mark Zuckerberg kicked off the F8 Developers Conference keynote with augmented reality and the introduction of Facebook's AR camera platform, now known as Spark ...

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Mar 19, 2019

Fashion brand Christian Dior is using augmented reality as a carrot to drive up their follower counts on Instagram.Consumers who follow Christian Dior on Instagram can now unlock a virtual try-on expe ...

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Jan 17, 2019

It looks like Facebook really likes Google's augmented reality leadership talent, as the social media giant has hired away another employee from the AR and VR team at Mountain View to lead its team fo ...

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Jan 15, 2019

Just because augmented reality is the technology of the future doesn't mean it can't reach into the past of computing.Shared via Twitter on Monday, Instagram product designer George Kedenburg III has ...

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May 1, 2018

On Tuesday, on the one-year anniversary of the announcement of its AR Camera platform, Facebook founder and CEO Mark Zuckerburg revealed at the company's F8 developers conference that the platform wil ...